Sandton City, Johannesburg – On 6 December 2017 Salvatore Ferragamo revealed their brand new collection to a few elite press members, influencers and VIP clients at their boutique in Diamond Walk Sandton City.
Guests were welcomed by a violinist, cocktails and canapés that put everyone in the right mood for the festive season and in celebration of the hand crafted Italian couture which has just hit the shelves – and what a collection to celebrate. The collection once again demonstrates why Ferragamo is globally positioned as a luxury lifestyle brand rooted in footwear and leather goods.
Over and above the fact that the craftsmanship of each and every product can be appreciated to be of the highest quality, the collection itself is breathtaking. It spans from pumps in every colour you can imagine to fashionable and detailed handbags in all shapes and sizes for the ladies. The male collection excels in especially the shoes which varies from casual and modern to fashionable and stylish.
The friends of the brand who celebrated the new collection included Vicky Crease, Chris Jaftha, Ryan Enslin and Kefilwe Mabote who showed off their stylish Ferragamo footwear, scarves and handbags.
The new collection also includes various accessories, purses, wallets and hand painted silk scarves with the most exquisite colours and patterns to add glamour to any outfit.
Paul Andrew was recently appointed as Creative Director and his input is demonstrated with crystal precision and success in Ferragamo footwear. He has a sensitivity for the essential codes and values of the Ferragamo house, and is able to recast and reassert them with an exciting, modern energy. Be on the lookout for Andrew’s debut in the women’s collection for Ferragamo, all categories, which will be presented for the Fall/Winter 2018/2019 season.