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Calling All Business Owners: Tell Us How You Made It Happen

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Every business starts somewhere. Maybe you spotted a gap in the market, turned a hobby into an income, or decided that there had to be a better way to do something. Along the way, there were decisions to make, problems to solve, and lessons to learn. Now, BOOST Cape Town wants to hear about it.

The new BOOST Cape Town Business Interview Questions give business owners an opportunity to share their stories, explain what works for them, and pass on the lessons they have learnt along the way. 

The aim is to put the people behind Cape Town’s businesses in the spotlight while giving other entrepreneurs and aspiring business owners ideas they can use to start or grow their own ventures.

We Want to Hear Your Story

A company profile tells people what your business does. An interview gives them a chance to learn about the person who made it happen.

What inspired you to start your business? Which decision made the biggest difference? Is there a piece of software, a tool or a change in your approach that has saved you time or money? And if you could go back to day one, what would you do differently?

These are the kinds of questions we want to explore through the BOOST Cape Town business interviews.

We want to go beyond the usual introductions and company descriptions to discover the thinking, experiences and practical decisions that shape a business. Every entrepreneur has something to share, and you never know who might benefit from hearing it.

We Opened the Floor to Local Entrepreneurs

Starting a business can feel like stepping into the unknown. There are questions about money, marketing, finding customers, choosing the right tools and working out what to do next. Hearing from someone who has already faced those challenges can help.

Through these interviews, BOOST Cape Town aims to create a space where business owners can share what they have learnt, including the things that worked, the mistakes they made and the lessons they would pass on to someone starting out.

Perhaps you found a way to win your first client without spending a fortune. Maybe you discovered a tool that changed how you manage your workload. Or perhaps your biggest lesson came from a decision you would never make twice. Whatever your experience, your story could give another entrepreneur the idea or encouragement they need to take their next step.

What Will We Ask You?

The interview questions are designed to get business owners thinking beyond the usual questions about their products and services. We want to know what inspired you to start, how you got going and what problem your business set out to solve.

Every business journey comes with a few surprises. Share the decisions that paid off, the mistakes that taught you something and the advice you wish you had received when you started. What software, equipment or systems help you run your business? If you could recommend one thing that saves time, cuts costs or makes work easier, what would it be?

If someone approached you today with an idea for a business, what would you tell them? What should they focus on, what should they avoid, and what do you know now that you wish you had known then?

These questions are an opportunity to share the knowledge you have gained through experience. No business jargon or lengthy presentations required. Just your story, in your own words.

Ready to Share Your Story?

If you own a business in Cape Town, we would love to hear from you.

Visit the BOOST Cape Town interview page, answer the questions that speak to your experience, and give us a glimpse into the person behind the business. Your responses can help us put together an interview article that shares your story, your ideas and the lessons you have learnt.

You have already done the hard part by building your business. Now, it is time to talk about it.

Take part in the Interviews here: Interview Questions

No matter how big or small your business. Your story could be the next one that inspires someone to take the leap into business ownership. And who knows? You might even pick up a few ideas from the next entrepreneur we interview.

BOOST Cape Town. Local businesses. Real stories. Lessons worth sharing.

Images:

BOOST Cape Town Interviews. Photo: Internal company photo

Links:

Boilerplate and Editor’s Notes.
More Info on Calling All Business Owners: Tell Us How You Made It Happen here:
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Sophiatown: The Lost “Paris of the Transvaal”

Sophiatown’s golden age was the 1940s and 50s. It was a dense, vibrant, and often dangerous neighborhood, characterized by “backyard” rooms, shebeens (illegal speakeasies), and a sophisticated social scene. It was the birthplace of Kwaito’s ancestors and the legendary “Marabi” music—a blend of traditional African rhythms and American ragtime. The streets were home to the most iconic figures of African literature and music: Miriam Makeba found her voice here; Hugh Masekela received his first trumpet from a local priest; and the writers of Drum magazine, like Can Themba and Bloke Modisane, used the neighborhood as their muse. They dressed in Fedora hats and double-breasted suits, channeling the style of Hollywood gangsters and Harlem intellectuals, creating a world that was cosmopolitain, intellectual, and radically multi-racial.

However, the “Bohemia” of Sophiatown was an existential threat to the National Party’s vision of total racial separation. The government viewed it as a “black spot” in a white area. In 1955, the state launched Western Areas Removal Scheme. On the morning of February 9th, 2,000 heavily armed police officers moved in, forcing families into trucks at gunpoint. They were relocated to the newly established matchbox houses of the South Western Townships (Soweto), 20 kilometers away. The resistance was led by figures like Trevor Huddleston, the Anglican priest whose church, St. Joseph’s, still stands today. Despite the slogan “Ons dak nie, ons pola hier” (We are not moving, we are staying here), the bulldozers were relentless.