Johannesburg, South Africa: January is a month of fresh starts, and for plenty of Johannesburg residents that means a new address. Leases expire, new jobs kick off, and students and young professionals set out to find their own place before the year-end scramble begins. For renters already planning that step, Urban Estate, a provider of affordable apartments in the city’s northern suburbs, is pointing to 1st Avenue Executive in Kew, where bachelor and one-bedroom flats are available from R4,500 per month.
Those looking for Kew apartments for rent will find that 1st Avenue Executive brings together three things that rarely arrive in one package: reasonable rent, a secure building and a spot within easy reach of Sandton, Louis Botha Avenue and the highway. Urban Estate believes a rental should simplify everyday life rather than add to its cost, and that thinking shaped how the building was put together.
Pricing across three unit types
Located at 47 1st Avenue, Kew, the building has three kinds of unit on offer. Rent for a bachelor flat begins at R4,500 per month, a smaller one-bedroom flat begins at R5,000 per month, and a larger one-bedroom flat begins at R5,500 per month. Water and prepaid electricity are not included in these prices, which means tenants understand from day one exactly what their rent pays for and which costs sit with them.
The spread of options appeals to many kinds of renter. Students, first-time tenants and people who are out at work most of the day will find a bachelor flat a simple, safe base. Couples, remote workers and anyone who prefers a bedroom separate from the lounge get extra space with the one-bedroom units. Prepaid electricity in every unit also means no unexpected bill at month end: residents buy what they use and can track their own consumption.
Inside 1st Avenue Executive
Urban Estate calls the building stylish and upmarket, and its list of features supports the claim. Each unit comes with an open-plan kitchen, and WiFi is available throughout. Residents who need somewhere to work, study or hold meetings can use the full business hub, while an in-house gym studio lets them exercise without leaving the property.
Access control keeps the building secure, and parking is secure too. Families benefit from kids’ play areas, a creche and nearby schools. There is also a braai and chill area where residents can unwind beyond the walls of their own flat, a real plus in a city whose summer evenings are best enjoyed outside.
Features like these change how a day actually runs. With a business hub downstairs, someone working remotely can skip paying for a coffee shop table or co-working desk. An on-site gym cuts out both a monthly fee and the drive to get there. And for people who work late or travel often, controlled access and secure parking mean one less thing to worry about.
Less time on the road
Kew lies between several of Johannesburg’s busiest commercial and retail hubs, and 1st Avenue Executive is well placed to benefit. The building is roughly 3.5 kilometres from Sandton City and around 700 metres from Louis Botha Avenue, and quick highway access makes travelling to other parts of the city easy.
Anyone employed in Sandton or along the Louis Botha corridor could spend less time stuck in traffic and less money on transport each month. According to Urban Estate, its Kew properties sit within about 15 minutes of Melrose Arch, Sandton and Houghton, so residents have shopping, restaurants and entertainment close by without crossing the city.
When people compare apartments to rent Johannesburg, they usually balance rent, commute and safety. In Kew, those three considerations fit together well, and 1st Avenue Executive sits among the more affordable options in Urban Estate’s portfolio.
More buildings, one landlord
Urban Estate runs a number of buildings around Johannesburg, and 1st Avenue Executive is just one of them. Nearby in the same area are 52 on Glen, @ Manhattan, Kew Lofts and 1st on Kew, while further afield the company has Views of Houghton, Orange Grove Heights and 440 Louis Botha. Its apartments run from bachelor units through to one, two and three-bedroom homes, all with access to business nodes, transport and amenities in the northern suburbs.
Because of this, renters can weigh up several options without changing landlords. Should a unit at 1st Avenue Executive not be the right fit after a viewing, Urban Estate can set up viewings at its other properties. Anyone browsing apartments in Johannesburg can therefore explore different areas and price ranges without beginning the hunt again each time.
How renting works
Helping individuals and families find somewhere to call home is Urban Estate’s mission, and the company tries to keep the rental process uncomplicated. It begins with an enquiry form on the property’s web page, after which Urban Estate gets in touch to book a time to meet an agent on site. The company recommends that everyone who intends to live in the unit attends, so questions can be dealt with immediately and expectations are set early.
To apply, renters need proof of income, three months of bank statements (plus a copy of their employment contract if they have been in their job for under three months), proof of current residential address, details of their current employer, details of all future occupants, and next of kin information. The application can be completed with the agent or online via Urban Estate’s tenant portal.
After an application goes in, Urban Estate says applicants hear whether they have been approved within just a couple of hours. Approval rests on a good credit record, an affordability check and verification of the information provided. Once approved, the tenant signs the lease and pays the agreed deposit. The rental agreement Urban Estate prepares lays out the deposit, rent and utility charges transparently, leaving no doubt about what is due.
The case for starting early
Looking during October and November gives renters breathing room. Viewing now leaves enough time to collect documents, compare a few options and give notice on an existing lease without pressure. It also allows the move to happen before the festive season, when most people would prefer to relax than pack.
For those beginning a new job, a new course or a new phase of life in January, signing a lease before year end removes one of the biggest items from the to-do list. A secure flat near Sandton with a gym, a business hub and prepaid electricity sets up the new year well.
Unit types, prices and features for 1st Avenue Executive can be viewed, and enquiries sent, on the Urban Estate website at https://urbanestate.co.za/.
About Urban Estate
Urban Estate provides affordable, safe and well-maintained rental apartments in Johannesburg, with buildings in Kew, Bramley, Orange Grove, Houghton Estate and Raumaraispark, among other areas. The company focuses on apartments that build a sense of community, offering extras such as braai areas and social spaces alongside fair rents and a clearly documented rental process.
Media Contact
Urban Estate
Email: info@urbanestate.co.za
Website: https://urbanestate.co.za/
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